I’m so incredibly excited to celebrate the launch of Ashley Pigulski Photography’s new website! I actually met Ashley when I was working on her husband Derek’s brand and the more we talked, the more we connected! She had been running her photography business without a website for 3 years and she knew she needed her own site to really communicate what it was like to work with her.
We started by taking a look at Ashley’s existing branding and expanding it to inlude a full color palette and type palette. Ashley needed a style guide to give her clients feel confident choosing their outfits for their sessions, so we created one using her photos and advice of what looked great when paired together.
I took inspiration from Ashley’s own style (both photography and interior design) to create a custom website that felt as though you were looking at a collection of memories and stories that she had been documenting for years.
The end result is a beautiful site that truly represents Ashley and her gorgeous work. Not only that, but we also integrated her Honeybook form to make the process of onboarding her clients SO much easier on her. The new website coupled with Honeybook and her new session style guide is going to make the experience for her clients so much better, and easier on Ashley too!
Here’s Ashley’s take on the process:
What’s your favorite part of your new website?
“Oh my gosh, how do I even pick?! I am just so thrilled with it collectively but if I would have to pin point one aspect, it would be the feeling like you’re looking at a scrapbook of memories as you navigate through. It gets my message across that this isn’t just a service to get photos, it’s a memory in itself.”
How do you think this updated look will impact your business?
“To have a way to showcase my work and creativity other than Instagram will just be so much more of a display on what I offer. Instagram is great but it’s just a small window. Now to have the ability to express more in-depth of past clients in blogs and about myself is just so much more insightful for potential clients.”
Did we successfully accomplish your design goals?
What was your favorite part about working together?
“Another impossible question to pick just one thing. Amanda, your professionalism, patience, and creativity is something that inspired me to reach out in the first place. After seeing how in depth you go to listening to your clients vision, to planning it, and then delivery. You make it an experience and you’re there every step of the way. You re-ignited my excitement in this career and gave me a little corner on the world wide web where I can proudly display my art and I can’t thank you enough.”
“Amanda is there for you every step of the way! She really wants to learn about your vision, your goals, and what you do. Her professionalism, creativity, and knowledge in her craft is incredible. Not only did she design the website of my dreams but she created content for social media announcements. She goes above and beyond, making the journey throughout the project a breeze. I am so happy I found her and cannot express enough how truly special her and her talent truly are.”
Interested in working together? Book a call to chat below!