You know you want to start a business, but you don’t know where to begin or what to offer. Good news, friend. I’m here today to help you get past those first few hurdles in starting your business.
I believe that everyone has something unique to offer. With a little guidance, I know that we can get you from idea to earning the cash in no time.
Brainstorm Ideas
The first step in starting your business is figuring out what you are going to offer. Your offer should be something that makes other people’s lives easier or better in some way.
Start by brainstorming some of your skills. Are you great at organization? Do you have a camera and want to start taking family photos? Or maybe you like to interact on social media. Write down different things that you know you are good at! After you’ve compiled a list of at least 10 different ideas, then you can start narrowing down.
Narrow It Down
You’ve got a good list of ideas, now it’s time to narrow down the list. Look back over the list and circle 2-3 ideas that light you up. You want to choose something that you enjoy, because you’ll be doing a lot of it!
From that list of 2-3, choose one that you want to explore for now. This doesn’t mean that you won’t ever explore those other two options, it just means that you are going to focus on one idea so you can quickly become an expert in that service and be able to offer the best to your customers.
Related: How to Choose a Business Name
Start Advertising
Yay! You’ve got an idea and now you’re ready to start telling people that you’re offering your service. Tell friends and family about your offer. Create a Facebook Page for your business and share some of your previous work.
One major thing that has helped me grow my business is Facebook groups. Join some Facebook groups of people that may be interested in your service. This will vary a lot based on what your offer is. If your business is dependent on your location, see what local groups you can join. If your service can be done online, try to think of where your customers would be hanging out online. And if someone is looking for what you’re offering, respond and tell them how you can help them!
Once you’ve started spreading the word about your offer, you’ll see inquiries come in. This is your time to show up and serve your customers with a whole lotta heart! They are taking a chance by giving you some of their hard-earned money, and you want to show them that you’re worth what you’re charging.
Don’t know what to charge? Check out my FREE price your services calculator to figure that out too!
Grow
After you’ve served several customers and gotten some rave reviews, share that with other people! In order to grow your business, you need to show up and let them know you exist. Share free resources, comment on their posts, and create value for your tribe. When you do that, you’ll be able to control the outcome of your future.
